Kasar Organic is an initiative launched by the Lok Chetna Vikas Samiti (LCVS), an NGO based in Almora. The initiative focuses on promoting organic farming and products by forming natural producer groups that are directly associated with the organization. These groups work under the guidance and support of LCVS, and the products they produce are branded with the Kasar Organic trademark. To enhance visibility and sales, LCVS has taken several steps, including:

Sales Outlet at Almora: The NGO has opened a dedicated sales outlet in Almora where customers can directly purchase these organic products.

Collaboration with ITBP Canteens: The products are also made available at nearby ITBP (Indo-Tibetan Border Police) canteens, which helps to expand the reach of these organic items.

Availability in Hotels: In addition, some local hotels stock and sell these organic products, making them more accessible to a broader customer base, especially those who prioritize natural and sustainable goods.

By establishing these sales channels, LCVS aims to provide a sustainable market for organic products and promote the benefits of natural farming, while also supporting the livelihoods of local farmers and producers associated with the NGO